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OSD: Ep196- Branding & Influence

[ 0 ] October 6, 2011 |
When sneaker aficionados think about the brands that have an influence on the sneakers that they buy, the list of the companies usually looks something like this: Nike, adidas, Reebok, Puma, New Balance, Saucony, Coca-Cola, and Gatorade, to name a few.
While the list can also include companies that have had an influence on what sneakers ‘heads spend their money on, there’s also Apple, Inc., which even though Apple isn’t a footwear company, they do and have had an impact on kicks. (Shoot, there are folks that wearNew Balance 991 sneakers because Steve wore them.)
With the death of Steve Jobs, Co-Founder and former-CEO of Apple, his impact on the world, technology, and even sneakers have inspired comparisons to Albert Einstein.  We, at OSD, wouldn’t argue otherwise.

Previously, on Ep195, the OSD Crew discussed what New Balance USA has in store for connoisseurs in 2012, along with the FTC laying the hammer down on Reebok’s EasyTone & RunTone footwear & apparel (Yeah, we quoted the great Public Enemy song about EasyTone well before the FTC did.)

And, by now you should own a copy of the “Girls Got Kicks” book!  If you don’t purchase your copy today, you’ll be sad when they’re sold out and you’ll have to resort to buying one on eBay.

Lastly, do you have a topic that you’d like to hear discussed on the talk show, then let you fingers do the walking and send us an email to info@osdlive(.)com and let us know.

Until next week, Keep your laces tied tightly, your tongue loose and Walk GOOD!

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Category: OSD Live, Talk Show

About Dee Wells: Dee Wells calls Worcester, MA his home but grew up in the beautiful US Virgin Islands(STT/STJ). Heavily influenced by Hip Hop, Dee has always been fascinated by people and what they wear. Thus, began his love for fashion and, more importantly, sneakers. It all started with him watching his parents play tennis; his father wore adidas Rod Laver sneakers, and his mother wore adidas Stan Smith sneakers. From there birthed Dee's love for leather and rubber. Dee's first pair of sneakers were Puma Clyde sneakers, which he religiously changed the laces in, and kept clean with water, Dawn dishwashing liquid, and a toothbrush. While Dee has amassed many pairs of sneakers, it's the stories that are the most important to Dee; he calls them Kickstories. Dee has also been instrumental with bringing the sneaker subculture to the forefront with his involvement with Sole Collector Magazine, and his latest creation, the OSD (Obsessive Sneaker Disorder) brand. View author profile.

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